Close
Spring Clearance Sale - Save up to 78%
Beading Resources > Ask the Experts

Topics: Finished Jewelry, Selling

Q.
I'd like to know if it would be practical to promote/sell pieces on more than one website--I suppose I'd also have to split the pieces between sites instead of showing them all on all sites--yes?
- Janet
A.
The benefit of selling your jewelry on established websites is their marketing power. They are able to draw more customers and prospects to their site. Also, there’s a sense of trust the buyer immediately has because the site is well-known. Selling on more than one site can work to your advantage giving you more exposure to prospective customers. Once you start selling and know what sells well, increase your inventory on these components and then duplicate your best selling designs across all of the sites you are using. When purchasing from Fire Mountain Gems, you can take advantage of our Ironclad Guarantee and return unaltered product at any time--so over ordering should not pose a problem. Sites to investigate include: Etsy, Artfire and Artful Home--there are others, these are just the most widely known at this writing. For more information, see related questions and answers listed below by Dr. David Weiman, a respected expert in the field of marketing and selling handcrafted jewelry and a well-read contributor to Fire Mountain Gems and Beads "Ask the Experts." He is the author of Introduction to Marketing and Selling Jewelry, The Jewelry Selling Answer Book and The 5 Keys to Selling Handcrafted Jewelry (all available through Fire Mountain Gems and Beads). A free newsletter on selling handmade jewelry is available at his website: www.MarketingJewelry.com

- Michelle Wood, Jewelry-Making Expert

Additional Resources:

All products sold by Fire Mountain Gems and Beads® are not intended for use by children 14 years of age and under.

Fire Mountain Gems and Beads, Inc. - One Fire Mountain Way, Grants Pass, OR USA 97526-2373
Copyright 2008-2014 Fire Mountain Gems and Beads, Inc. All rights reserved.