Dana Wadas-Reed is the artist behind Bead Designs By Dana, now known as Dana Reed Designs. Dana is a Chicago artist who began designing jewelry while earning her degree in Graphic Design. Her hobby quickly grew into a business and she began Dana Reed Designs in 2002. After six years in business, her collection evolved from beaded jewelry to metalsmithed jewelry, a line of more sophisticated jewelry styles. She began metalsmithing in 2005 and creates her jewelry using sterling silver, 14Kt gold-filled and 14Kt gold.
Share Your Background
With a design background, Dana views her jewelry as works of art. She uses a distinct combination of beautiful, semi-precious stones and metals. Gemstones have striking characteristics with variations in color, cut and quality making each piece distinct and special. Her designs are feminine and unique. Dana designs her jewelry for the woman who wants to set herself apart from others.
Dana is inspired by different cultures, nature and art. She studied in Rome, Italy for a year and attributes her artistic motivation to the European culture. She combines the exotic elements of many cultures with Art Deco influenced geometrics and ultrachic textures.
Dana's work can be found in a variety of boutiques throughout the Midwest, as well as on her website, www.danareeddesigns.com.
During fashion week 2008, Macy's on State Street in Chicago launched their newest line of jewelry designer-artists, and Dana Reed Designs was one of them.