Hiring a Web Designer for Your Beading Business

Whether you're operating your beading business from home or you have a storefront, your website is going to be one of the first places consumers go to in order to learn more about your goods and services. In the Digital Age, a majority of consumers have access to the internet, making it a go-to place for information--especially when it comes to business.

If you're lucky enough to be skilled when it comes to Web design, you'll have no trouble crafting a website from scratch in order to represent your beading business. However, not everyone is HTML or CSS-savvy, which can make it difficult to achieve this goal.

When it comes time for you to develop a website for your company, you'll likely have to hire a Web designer to help you along the way. Think of this as another marketing investment when you take money out of your budget to hire a professional.

Although there are many people out there who know how to code a Web page through HTML, Web designing is like any other job--some people are better at it than others. As an entrepreneur who is new to the field, you might be unaware of what to look for when hiring a Web designer. Here are a few key tips that you can take into consideration.
Hiring a Web Designer for your Beading Business

  1. Take a look at the designer's portfolio. MarketingFind.com reports that one of the most efficient ways to judge the talent of a Web designer is to look at their past works. A good, experienced designer will likely have a portfolio that includes examples of work they have previously completed, which can be of good use to you.

    By taking a glance at some of their past projects, you can get an idea of which designers best suit your needs as a beading business. Make note of those who have past marketing experience as well.
  2. Narrow down the competition by looking for applicants who have worked in your industry. Looking for applicants who have worked on past projects involving jewelry can be beneficial to you. These individuals will require less direction because they have already worked with similar clients before.
  3. Don't focus so much on the price. It's not uncommon to hear the phrase, "You get what you pay for," especially when it comes to hiring someone for his services. However, the same doesnt's always apply to Web designers, according to Mashable.com.

    In-house designer Garry Tan recently spoke with the news source to give his two cents about the matter. Tan told Mashable that there are both good and bad designers that can be found at a high price, making it an unreliable factor to use when hiring. Instead of focusing solely on price, it might be best to look for an applicant who has a consistent track record of outputting great designs for his client--this is when looking at a portfolio comes in handy.
  4. Ask applicants for specific instances of success. While references can be a great way to find a talented Web designer, there is only one solution to finding out if an individual's hype is all it's cracked up to be--asking questions. It may be intimidating for you to confront a person about his resume in fear of giving off the impression that you're skeptical.

    However, skepticism can pay off when it comes to hiring someone for his services to your small business. Although references can give you peace of mind. Question the designer as to how he has seen his work provide success to his clients. This will give you an idea of how he can have a positive impact on your small business.
  5. Look for individuals who can work full-time on your project. Some Web designers only work part-time and treat the job as a freelancing opportunity. If you're looking for someone who can completely dedicate themselves to the job, make sure you specify this when hiring. A full-time Web designer might be more costly, but it can be reassuring to know that you have someone on call at all times to handle your site when things go awry.

    It can take some time to find the Web designer that's right for your small business, but sifting through the applicants carefully can make sure you get the most bang for your buck. In the end, both you and your consumers will be happier with the outcome.