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Topics: Selling, Social Media

Q.
I have been on Etsy for a couple of weeks now, and I have included a link to it on Facebook. Are there any more strategies I can adopt to increase views to my shop?
- Deb
A.
Etsy has its own set of tools and resources for helping its members sell more, so you should definitely check out the resources and community links on their site. In addition, you'll want to make sure that your friends, family and customer list are aware of what's new at your Etsy store. Facebook updates can include mentioning new ideas, new pieces and specials. Use Twitter updates to do the same thing. And use an email management program to update customers and prospects on a regular basis about what's new at your Etsy page.

- Dr. David Weiman
Dr. David Weiman is a respected expert in the field of marketing and selling handcrafted jewelry and a well-read contributor to Fire Mountain Gems and Beads "Ask the Experts". He is the author of Introduction to Marketing and Selling Jewelry, The Jewelry Selling Answer Book and The 5 Keys to Selling Handcrafted Jewelry . A free newsletter on selling handmade jewelry is available at his website: www.marketingjewelry.com.

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