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Amy Nichols

Blue Beauty
Meet the Designer-Artist


Where do you live?
Sarasota, Florida

Describe your artistic style.
More is More!

What inspires you as a designer-artist?
I think jewelry is the most important thing a woman can use to define her style ... I love seeing people react to my designs.

What materials do you most enjoy working with?
I am currently obsessed with glass pearls and mother-of-pearl beads and discs. They are such a great tool to add color, interest and class to affordable pieces. But honestly, I use everything from glass to ceramic to metal!

What is the name of the piece you submitted with your success story?
Blue Beauty

What inspired this design?
This piece was recently created for the holidays.

How did it come together? For example, did you plan it out or did it define itself once you began working?
I have a method for my crocheted wire creations--I always plan by color and the number of different beads. Its borderline mathematical!

Share Your Background


When and how did you begin making jewelry/beading?
I began making necklaces in 2005, when I saw how expensive some of my favorite looks actually cost! It's been a learning process ever since, but Fire Mountain Gems has been there for the entire journey.

Who introduced you to beading?
I found it myself, used online tutorials, made a lot of mistakes along the way, but now it's second nature.

Do you have an artistic background?
I practiced as a landscape architect for about a decade, and I'm also working on my graduate degree in interior design. I think my artistic sensibility is helpful in all my design endeavors.

How did you discover Fire Mountain Gems and Beads®?
Online and through word of mouth of course! Everyone who beads knows and loves Fire Mountain Gems and Beads!

What other hobbies do you have?
Going to the beach and spending time with my daughter, nieces and nephew.

Do you belong to any beading societies or beading groups?
Only if you count my mom and I sitting around her kitchen table every day as a society!

Beading Success


What role does jewelry-making play in your life?
I'm trying to make it a full time career... and it's on its way to happening. I'm so excited that my hard work is finally paying off!

If you used jewelry-making as a way to bring in income, how are you selling yourself and your jewelry?
I have tried craft fairs unsuccessfully, but word-of-mouth has really helped me build my brand. I am sorting through options for online sales right now and I have managed to build a rather large Facebook following. I currently do home parties (yes, I show up personally all over the East Coast!) and have been doing really well.

Do you participate in any charity fundraisers?
I have donated several pieces to be auctioned at fundraisers for organizations such as the Leukemia and Lymphoma Society and other community organizations.

Any advice for aspiring jewelry-artists?
Do what you love, make pieces that you would wear... there's a good chance someone else will love them too!

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