Making Google Plus a Helpful Social Networking Asset to Your Business

One website that continues to grow in popularity is Google Plus. This social networking platform developed by Google was designed to join the rankings of websites such as Facebook and Twitter. However, Google Plus seems to be a happy medium between these existing sites, giving consumers and entrepreneurs alike, the opportunity to connect with each other in unique ways.

Google Plus gives wholesale beading company owners the chance to create a page, post media and link to important information that can help drive sales. However, there are many perks to using Google Plus that are special to the website when compared to other social networking outlets.

One unique aspect of Google Plus is that you can group the people you follow into Circles, making it easier to control who you're sharing with and receiving content from on a regular basis. Google Plus also has a Hang Out option, which gives users the opportunity to video chat with each other. While this might seem like something that is best suited for friends who are living in different parts of the country, public figures and businesses are taking advantage of this tool to connect with their target niches as well.

Whether you already have a Google Plus profile or you're simply looking to start one to break into the social networking scene, here are some tips on how to make your beading page as efficient as possible.
  • Post helpful links as often as possible

    Mashable.com reports that one of the best ways to make sure you're reaching out to your followers is to post helpful links on a frequent basis. Sharing is one of the biggest aspects of Google Plus, and doing so is as easy as making a few clicks. Whether you want to link to your beading company's official website or post a redirect to an article about the industry, it takes only a couple of seconds to reach out to your group of followers. Take advantage of this option to make sure you're getting the most out of your social networking profile.

  • Keep your posts focused

    Whether you're posting a link or a photo to your Google Plus page, ITWorld.com states that it's important to make sure that it's relevant to your wholesale beading company. Ideally, your page should have some sort of focus to cater to your audience.

    When an individual visits your Google Plus page, he or she should know exactly what you sell and provide as a business. By creating a focal point, you can ensure that your page is as efficient as it can be. This doesn't mean it has to be boring and repetitive, but you should strive to establish a sense of direction.

  • Follow other users' posts

    It's possible to add other Google Plus users' accounts to your Circles without actually following their pages. Through this method, you can regularly stream interesting information onto your news feed, some of which you may want to pass along to your own followers.

    Resharing might seem like it takes a bit of time and effort, but doing so can pay off in the long run. By passing along helpful links, videos and photos, you can garner the attention of people you may not follow. In the end, this can potentially expand your own follower base (and sales).

  • Spread the word about your Google Plus account.

    SocialMediaExaminer.com reports that one of the best ways to make your page more efficient is to put in a valiant effort to get your name out there. This means linking to your Google Plus page on your official wholesale beading company website, blog and any other social networking accounts you may use. The more you publicize your website, the higher the chances of people visiting your account becoming followers and turning into potential customers.

  • Fill out your profile as much as possible.

    Always make sure to fill out the "About" section. It's important not to leave it blank because visitors want to know who you are, what you do and what you have to offer when they visit your Google Plus. A more descriptive page is likely to keep individuals on your site for longer, which is something everyone wants in the fast-paced digital age.

    Although it may seem like a tricky website to use at first, Google Plus can be one of your biggest allies when it comes to entering the social media scene. Because of its wide array of features, you'll never have to worry about how you're going to reach out to customers and forge lasting relationships. Google Plus continues to make great strides in the social networking world.


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