by Barbara van Look, Marketing Content Development Group, Exclusively for Fire Mountain Gems and Beads®
Due to the current economic situation, shoppers are opting for gifts that are heavy with meaning yet light on the wallet. They are seeking distinct and significant gifts for holidays and individual milestones: birthdays, graduations, weddings, parenthood and more. People are eager to give handmade gifts which have personal significance, that mark an occasion or tell a story. Some will make their own, some will have a store-bought item personalized--but most will be looking for gifts that are customized and original.
With stamping tools and supplies, designer-artists are able to create hand-stamped components for one-of-a-kind jewelry, scrapbook pages, photo albums, home décor and more. Use prefabricated blanks for convenience, or create unique blanks using sterling silver metal sheet, Kato Polyclay™, Apoxie® Sculpt or a range of metal clays, including Art Clay®, PMC® and more.
Turn to books for step-by-step projects or for ideas and inspirations. ''Stamped Metal Jewelry'' by Lisa Niven Kelly is filled with creative techniques and designs for making custom hand-stamped jewelry with words, symbols, wireworking techniques and more. ''Mixed Metals'' by Melinda Barta and Danielle Fox is filled with facts for working with a variety of metals. ''Metalworking 101 for Beaders'' shows jewelry makers how to enhance beaded pieces with soldering, annealing, texturing and other techniques, with over 30 projects to complete.
Stock up on supplies for creating pendants, finished necklaces, bracelets, earrings, bookmarks, cuff links, lapel pins and other gift items. Have a variety of metal finishes on-hand to serve customers who are metal sensitive or looking for mixed metal styles for a fashionable edge. Best-selling mixed-metal styles include polished and antiqued versions of silver, gold, copper and brass, as well as the ever-popular gunmetal finish.
Offer a range of blanks for customers to choose from, then stamp the pieces while they watch, creating customized jewelry in the wink of an eye. Check out the range of prefabricated stampable components, stamping tools and the supplies to make unique blanks for personalized, stamped gifts. Then create individualized jewelry, components and gift items that customers can lavish on their loved ones at any time of the year, for any reason and at any occasion.